Grayling Eurasia
Grayling Eurasia – лидирующая мировая консалтинговая компания (агентство) в области связей с общественностью и органами государственной власти, связей с инвесторами и организации мероприятий.
Grayling Eurasia имеет 70 представительств в 40 странах Европы, США, Ближнего Востока и Азиатско-Тихоокеанского региона, в том числе, офис в России. Основные сектора индустрии, в которых мы предоставляем услуги: энергетика, защита окружающей среды, здравоохранение и фармацевтика, финансы и сопутствующие услуги, технологии, масс-медиа и телекоммуникации, потребительские товары, взаимодействие с органами власти и общественными организациями.
Grayling is the world’s second largest independent Public Relations, Public Affairs, Investor Relations and Events consultancy.
Russia is one of the world’s most important and exciting markets and Grayling is fortunate to have a major presence in the market, through a long-established and much-respected heritage firm. It is also a market that believes foreign business needs Russia more than Russia needs individual foreign businesses, meaning that communications messaging has to be nuanced to local sensitivities, particularly, in the case of Big Business, to Government’s sensitivities.
Grayling Russia, based in Moscow, is a Public Relations, Public Affairs and Investor Relations consultancy with a specialist digital media division. We provide strategic communications advice to global and Russian companies from a broad range of industries including energy; healthcare and pharmaceutical; financial and professional services; technology, media and telecommunications and consumer brands.
In our public relations practice we have a strong portfolio of crisis management expertise, including in litigation situations, product safety and fatal industrial accidents. We have a well-honed methodology to offer clients for successful crisis and contingency training (that goes beyond PR into operational contingency planning and training); as well as media training for a variety of situations from C-level interviews to crisis handling. We are outstanding at delivering high-level business press coverage, which not only meets client objectives, but also dovetails with the ‘Russia First’ zeitgeist of the market and Government. We have teams offering clients Lifestyle PR (luxury goods, TV, travel & tourism & consumer electronics), B2B (especially in industrial and TMTs sectors), professional and financial services.
Our Financial PR and IR team is very experienced and its track record includes several successful Russian IPOs and privatisations; including as global PR coordinators of the largest-ever (the $10.8 bn Rosneft IPO), messaging and coordinating agencies for the client around the world. We have FPR & IR experience in oil & gas, power generation and engineering.
Our Government Relations team is both impactful and ethical. We have a particularly close and deep understanding of the workings of the Federal Anti-monopoly Service and Russian consumer rights and healthcare regulators. We also have a unique and extremely detailed regional and Federal GR methodology for large-scale foreign direct investment, such as industrial site location, development & permissioning. Of course we have also helped clients on building relationships at Kremlin, Prime Minister’s Office, Ministerial and State Duma level.
Grayling Russia was voted EMEA Public Affairs Agency of the Year 2008 by leading international PR journal, The Holmes Report and, in 2009, was awarded the International Stevie Award for ‘Communications Campaign of the Year in Europe’. We were also an award winner for interactive marketing, in 2009, at the CTAM Creative Awards (for the European cable TV industry).
From our Moscow hub, we offer domestic Russian and also pan-Eurasian regional communications campaigns working with our in-country teams across Russia, Ukraine, Kazakhstan, Belarus and Azerbaijan. Grayling Russia operates to international standards of Public Relations and Public Affairs ethics, integrity and corporate responsibility. All our Russian staff can speak and work in fluent business English.
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